Aug 14, 2025

Good morning. I am Abraham Noya, COO at AI Advantage. This is your no fluff AI update so you can stay sharp without chasing every headline.
Apple aims its AI at the living room
What happened? Bloomberg reports Apple is testing a desktop robot, a smart display with a new OS, AI first security cameras, and a rebuilt Siri with a personality driven mode.
Why it matters: If the living room becomes an intent rich surface, your copy must be shorter, voice first, and your brand sound must carry when there is no screen.
Do this :
• Work: Record a one minute brand voice pack. Write two voice first calls to action. Test both in audio and on page
• Home: Set a nightly routine that dims lights, locks doors, and reads tomorrow’s calendar
Abe’s take: Apple will not win on novelty. It will win if the assistant is useful by default. Treat voice as a real channel now. If your brand sounds awkward out loud you are late.
OpenAI restores 4o and real model choice
What happened? after pushback on GPT 5 defaults, OpenAI restored 4o, expanded advanced reasoning limits, and exposed Auto or Fast, or Thinking options. OpenAI also clarified the large context window and promised notice before deprecations.
Why it matters: Trust beats benchmarks. Forced routing breaks habits. Router logic is now a product decision that should align with funnel stage and service level promises.
Do this :
• Work: Pin model versions for all customer facing paths. Log tone, latency, and route reason. Add a rollback rule tied to a three point CSAT or NPS drop
• Home: Use a saved prompt to triage email into urgent, delegate, or defer with one line reasons
Abe’s take: Most teams do not have a model problem. They have a control problem. Version prompts, freeze routes for customer moments, and measure tone like a feature.
Build a self updating deck with Manus
What happened? Manus positions itself as a super agent for research and slide creation. It can refresh sources and charts so your content stays current without manual rebuilds.
Why it matters: Sales enablement, board updates, and weekly reports move from monthly homework to a living asset.
Do this :
• Work: Standardize one live deck each for pipeline, paid, and content. Attach live queries. Add audience and purpose fields to every request
• Home: Create a family plan deck that pulls calendar events, school deadlines, and grocery lists into a weekly view
Abe’s take: If a slide deck needs a meeting to stay accurate, it is a liability. Ship one live deck this week. Prove the loop. Pretty can wait.
Microsoft pursues Meta AI researchers
What happened? Reports say Microsoft is targeting Meta AI talent with large offers and fast approvals, including teams in Reality Labs, GenAI infra, and core research.
Why it matters: Talent flows shape roadmaps. Features and partner dollars tend to follow where the strongest applied teams land.
Do this :
• Work: List vendor single points of failure. Add a credible second option for each. Ask platform reps for a six week feature calendar and a co-marketing window
• Home: Do not bet all routines on one assistant. Use a second option for travel, shopping, or searching
Abe’s take: Do not build your stack around a press release. Build it around who is shipping. Track the people moves and place your experiments where they go.
Four tools to try this week
• OpenAI workspace with routing. Use Auto for triage, Fast for support macros, Thinking for complex quotes or RFPs. Pin versions for anything public
• GPT 4o for brand voice and speed. Use it for creative variants and quick reads with a review queue
• Manus for living decks. Connect to your warehouse or sheets and let charts refresh on their own
• Vertex evaluation sets. Treat prompts like code with tests for tone, accuracy, and compliance before changes
Abe’s take: A tool without a test is theater. Pair every tool with a simple success metric and one stop rule. Keep what moves the number. Drop what does not.
Four everyday hacks
• Calendar sanity at night. Ask your assistant to summarize tomorrow in three buckets: meetings, deadlines, errands
• Kid pickup planner. Record a recurring voice note that becomes a shared checklist for after school tasks
• Inbox guard. Write a claims and evidence policy. If you say it, cite it. If you cannot cite it, do not ship it
• Ten second page test. Read your landing page out loud. If the promise and call to action are not clear in ten seconds, rewrite
Abe’s take : The edge is not another app. It is fewer decisions and cleaner defaults. Automate the routine so you can focus on the decisions that pay the bills.
Want to stay ahead of AI — not the hype, just the real tech quietly changing how we live, work, and parent? Join our free AI Advantage community here: The AI Advantage Community — Thanks for reading, Abe.