Shawn’s AI new marketing breakdown so you don’t have to frantically follow everything in the AI news space As a CMO who treats ops diagrams like other people treat mood boards, I look at every headline through one question: Will this make my funnel faster or my story stronger? This week, the answer is an emphatic “yes”—but only if you see the systems play hiding behind the hype. 1. Sakana AI flips “bigger is better” on its head Tokyo-based Sakana just open-sourced AB-MCTS and the TreeQuest framework, letting multiple frontier models (think ChatGPT for reasoning, Gemini for multilingual flair, DeepSeek for code) collaborate in real time. The multi-model team solved 30 % more ARC-AGI-2 tasks than any solo giant. Marketing takeaway: Treat LLMs like an all-star agency roster, not one superstar hire. Orchestrate a reasoning model for message framing, a code-heavy model for dynamic landing pages, and a vision model for image variants—then pipe the ensemble into your CMS. The “model director” role just became a legitimate job title. 2. Centaur: an AI that predicts human quirks Researchers at Helmholtz Munich fine-tuned Meta’s Llama 3.1 into Centaur, matching human choices across 160 psychology experiments and even mirroring brain-scan patterns. Marketing takeaway: Psychographic segmentation is about to move from surveys to simulation. Imagine drop-testing headlines on a digital twin of your audience before you spend a dollar on real impressions. The ethical line? Simulating behavior ≠ manipulating it—so transparency wins trust. 3. Perplexity’s $200/mo “Max” tier bets on power users The Q&A darling is positioning itself as a full-stack research assistant: unlimited Labs for building dashboards, priority access to models like o3-pro and Claude Opus 4, and a Comet AI browser in early preview. Marketing takeaway: If you’re the kind of team that spends five-figure sums on market research, $200 is pocket change for instant competitive analyses or on-the-fly persona docs. But gatekeeping premium features behind a steep paywall signals a broader trend: AI vendors are packaging speed itself as a SKU. 4. Lovable raises $150 M at a ~$2 B valuation to fuel “vibe coding” Six months to $50 M ARR and a round led by Accel says one thing: non-technical teams want to ship micro-apps at TikTok speed. Marketing takeaway: That microsite you spin up for a seasonal campaign? Your content team can now build it without pinging dev. Expect CRO cycles to shrink from weeks to hours—and expect brand consistency headaches unless design-system governance keeps pace. See content credentials Tools on My Radar & How I’d Use Them TreeQuest (Sakana AI) - Run a multi-LLM “content room”: reasoning model drafts narrative arcs, code model autogenerates A/B test layouts, vision model produces on-brand imagery. Centaur API (research preview) - Pre-launch message testing: feed campaign variants and predict which framing sparks action in different cognitive profiles. Perplexity Labs - One-click dashboards that pull search, social sentiment, and competitor copy into a single view for Monday stand-ups. Lovable Builder - Rapid-fire landing pages for each ICP; hand them to sales within a morning sprint. Shawn’s Closing Shot AI isn’t replacing marketers; it’s replacing the latency between your idea and its market-ready execution. Keep the creative spark—but wire it into systems that scale, or you’ll be the bottleneck your competitors thank. Today's Top Tools: • 🤖 Pangu Pro – Huawei's new open-source logic engine • 🧠 Perplexity – Introduced Max tier with Labs & early product access • 🎨 Higgsfield Soul – Free advanced image AI with personality Quick News: • OpenAI expanded its Oracle partnership, locking in 4.5GW in data center power, part of the $500B Stargate initiative • Anthropic is now pacing for $4B annual revenue — 4x its start-of-year projection, driven by strong enterprise Claude adoption • Google DeepMind teased a playable universe-style model for Veo 3, hinting at interactive world simulation use cases • Huawei open-sourced several Pangu models trained on proprietary Ascend AI chips, expanding its global AI ecosystem Looking for a community of like-minded individuals who are interested in AI and Entrepreneurship? Join our free community here to get started: The AI Advantage Community Thank you for reading! -Shawn